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What is the name of this plant?

enter image description here

For what it is worth, the image is from a China tour website. I am not sure if it is also popular in America.

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up vote 12 down vote accepted

It appears to be Madagascar Periwinkle (Catharanthus roseus). It is an annual (tender perennial actually) commonly grown in parts of the United States where the summers are hot.

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I agree with Eric and note that it is much less resistant to cold temperatures than many annuals like impatiens or petunias – kevinsky Sep 26 '11 at 0:12

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